Intro To Management
Case Application #1
Discussion Q’s 2-23 – 2-27
2-23) Find a list of all 10 of Zappos’s corporate values. Pick two of the values and explain how you think those values would influence the way employees do their work. 1) Deliver “WOW” Through Service
2) Embrace and Drive Change
3) Create Fun and A Little Weirdness
4) Be Adventurous, Creative, and Open-minded
5) Pursue Growth and Learning
6) Build Open and Honest Relationships with Communication
7) Build A Positive Team and Family Spirit
8) Do More with Less
9) Be Passionate and Determined
10) Be Humble
Building open and honest relationships with communication is another key value because it builds trust among the employees and customers. It’s a win win on both sides. As companies grow they have to learn how to communicate more efficiently so they understand how everyone connects to each other. This is crucial so that everyone is on the same page
2-24) Using this list of corporate values and Exhibit 2-4, describe Zappos’s organizational culture. In which areas would you say that Zappos’s culture is very high (or typical)? Explain. I believe the area of zappos culture that is very high is stability and attention to detail. This is because stability is in his 10 culture values. He is always trying to make everyone in his company feel good for the customer and also for the coworkers. For instance, when he gave his employees free food, or having fun with horsing around with them every once in a while so that the company does not feel boring or stale.
2-25) How did Zappos’s corporate culture begin?
In 2000 when Tony Hsieh became CEO. Tony is the epitome of weirdness and humility. After losing his own company culture to corporate ideologies, he was committed to making sure that Zappos embedded a strong culture within the organization. So he co-created, with all the employees of the firm, spanning over a year, ‘ten committable core values’ of...
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