Learning Outcome 1:
Understanding the history and structure of the travel and tourism sector
1.1 Tourism, the act of paying money to go from one place to another to see different and unique sights, has been facts of civilized life since approximately the 12th century. Of course, back in those days it was basically the upper, upper class that had the time, the money and the interest in travelling from one spot to another.
In ancient times people travelled for the purpose of war, religious pilgrimage and trading. From the third century the ancient Greeks, for example, travelled to visit the sites of their gods and to visit temples and Parthenon in Athens. During the Roman Empire, citizens of Rome travelled freely to those countries their armies had conquered, using their own currency and not having to worry about border restrictions. The Romans built long straight roads along which their armies could march and goods could be transported. In countries they conquered, the Romans established trade and created leisure facilities such as spas – the most famous example in this country is the Roman spa in Bath. Those who could afford to travel to newly conquered countries and visit their friends and relatives. With the fall of the Roman Empire around 400AD, and for period after, only the most adventurous or those involved in international trade travelled aboard. In the middle Ages people seldom travelled, apart from going on pilgrimage, however there were holidays, or rather “ holy” days. These were days on which religious festival was celebrated. Many of the UK’s traditional fairs can be traced on this period.
During the middle Ages most transport was by foot or on horseback, though some people could afford a wagon. In the early 1600s the sprung coach was introduced. This was more comfortable but could only be afforded by the very rich. In the early seventeenth century wealthy young men were travelling across Europe on the Grand Tour, spending as long as a...
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